Visual identity of the NAAU
Who is behind the fonts and visual identity of the National Academy of Arts of Ukraine?
Vasyl Chebanyk (b. 1933), Ukrainian graphic artist, member of the National Union of Artists of Ukraine (1970), Honoured Artist of Ukraine (1979), Professor (1980), Head of the Department of Graphic Design at the Mykhailo Boichuk Kyiv State Academy of Decorative and Applied Arts and Design, Corresponding Member of the National Academy of Arts of Ukraine (2013), Honourary Doctor of the National University of Kyiv-Mohyla Academy (2019), Shevchenko Prize Laureate (2019).
Vasyl Chebanyk works in the field of book graphics, font art, leather binding art. He is the initiator of the "return of the nation's code" – "Ruthenia" – fonts and font sets for the Ukrainian alphabet, created by the artist from 2000 to 2021. The fonts sets are based on the traditions of the Kyivan Rus era and Cossack cursive scripts and were created within the project "Graphics of the Ukrainian Language".
The author's initial goal was to create a state font that would be based on historical Ukrainian handwriting and serve as a national state attribute and a means of self-identification of the nation. According to the author, each letter of his font is filled with deep symbolism. For his work on the project, Vasyl Chebanyk received the Shevchenko Prize.
The logo of the National Academy of Arts of Ukraine consists of a sign or sign with a font part. There are several construction options depending on the color and composition of the layout.
The main colours of the Academy are: dark blue, yellow, black and light grey. The identity of the National Academy of Arts of Ukraine is based on the development of Ukrainian visual history through the synthesis of modern arts and design.